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Wondering how much you should be earning in 2025?
With job markets evolving rapidly, staying informed about salary trends isn’t just useful — it’s essential. Whether you’re negotiating a new offer, preparing for a promotion, or making a career pivot, understanding where you stand can give you a major edge.
At inkscroll.com, we’ve analysed salary data from across the UK to help you benchmark your expectations – by industry, by location, and even by experience level.
The UK Salary Landscape in 2025
Despite economic uncertainty and shifting hiring patterns, average salaries in the UK have shown a modest upward trend into 2025 — particularly in high-skill industries.
Key highlights from the last 12 months:
- +6.2% average salary growth in tech roles
- +4.8% in healthcare and life sciences
- -1.1% dip in retail and hospitality pay
- London salaries still lead, but regional cities like Manchester and Bristol are catching up fast
This uneven growth means benchmarking your salary is more important than ever — and using generic figures just won’t cut it.
Regional Salary Breakdowns
Where you live (or work remotely from) can dramatically influence your pay.
| City | Avg Salary (2025) | YoY Growth |
|---|---|---|
| London | £47,800 | +3.5% |
| Manchester | £39,100 | +5.1% |
| Leeds | £37,200 | +4.2% |
| Birmingham | £36,500 | +3.8% |
| Edinburgh | £38,600 | +4.6% |
Want to see how your location stacks up? Use our salary comparison tool →
Industry Insights: Who’s Paying the Most?
🚀 Tech & Product
- Product Owners saw a 7% increase in average salary to £63,000
- Front-end developers and data engineers remain in high demand
💼 Finance
- Finance Analysts now average £49,500
- Bonuses remain steady, but base salaries have tightened
🏥 Healthcare
- Clinical roles grew modestly; management roles saw sharper increases due to staff shortages
🎨 Creative & Digital
- Content marketers and UX designers are seeing rising demand, especially in startup environments
Explore full salary trends by role inside inkscroll’s industry dashboards (sign up for free) →
How to Benchmark Your Salary Accurately
Instead of relying on outdated job ads or anecdotal hearsay, use inkscroll’s real-time data tools:
✅ See 12-month salary trends for your role
✅ Compare your skills and experience to peers
✅ Get a personalised salary benchmark based on real applications and market movement
➡️ Start your free salary check now →
Expert Tips to Negotiate Better in 2025
- Lead with data — Share your role’s salary trend to justify your ask
- Factor in location — Use city comparisons to highlight cost-of-living differences
- Don’t just talk numbers — Highlight how your experience or certifications exceed the average
- Time it right — Ask during growth periods or end-of-quarter reviews
Need talking points? inkscroll shows you how your compensation compares with people just like you — making your case stronger than ever.
Final Thoughts
2025 is the year to take control of your career and your compensation. Whether you’re changing jobs, going for a raise, or just want to know where you stand — salary transparency and data-driven insights are your best allies.
Ready to see how your salary stacks up?
👉 Compare your salary to your peers with inkscroll — it’s free.

