Product Marketing Manager
at ClearCourseAbout the job
Product Marketing Manager - Field Services (Hybrid - Reading)
Location: Reading (Hybrid - 2 Days in Office, 3 Days Remote)
Company: ClearCourse - Field Services Division
Hours: Full-Time
Are you a strategic and results-driven Product Marketing Manager with experience in Field Services, Automotive, Engineering, Building, or Construction Software? Do you thrive in a fast-paced environment, managing marketing initiatives and leading a team? If so, this is the role for you!
At ClearCourse, we’re on a mission to deliver cutting-edge software and payment solutions. We’re looking for a Product Marketing Manager to drive the marketing strategy for our Field Services Division, supporting B2B SaaS products that empower businesses in essential industries. You’ll play a pivotal role in shaping product positioning, executing marketing campaigns, and managing a Marketing Assistant to ensure success.
What You 'll Be Doing:
- Product Marketing Strategy: Develop a deep understanding of target markets, buyer personas, and customer journeys to position our SaaS products effectively.
- Campaign Execution: Plan and oversee multi-channel marketing campaigns, including digital marketing, content creation, social media, email, and events.
- Market Research & Insights: Conduct competitive analysis, industry research, and customer feedback reviews to refine product messaging and marketing strategies.
- Customer Acquisition & Retention: Implement strategies for SEO/SEM, paid ads, content marketing, and lead nurturing to attract and retain customers.
- Sales Enablement: Develop compelling sales materials, case studies, pitch decks, and training resources to support sales teams.
- Funnel Optimisation: Analyse and enhance marketing automation, nurture journeys, and conversion processes for maximum efficiency.
- Data & Analytics: Measure campaign effectiveness, track KPIs, and make data-driven decisions to improve marketing performance.
- Event Marketing: Manage marketing activities for industry events and trade shows, ensuring strong brand presence and engagement.
- Team Leadership: Manage and mentor a Marketing Assistant, fostering professional growth and collaboration.
What We 're Looking For:
- Experience: 3-5 years in B2B SaaS product marketing, ideally within Field Services, Automotive, Engineering, Construction, or related industries.
- Education: Marketing-related degree (2:1 or higher) or CIM qualification preferred.
- Leadership Skills: Experience managing and mentoring junior team members.
- Marketing Expertise: Strong knowledge of campaign management, customer segmentation, and sales enablement.
- Tech-Savvy: Hands-on experience with marketing automation, CRM, SEO/SEM, and analytics tools.
- Excellent Communicator: Strong written and verbal communication skills with attention to detail.
- Strategic & Analytical Thinker: Ability to balance creativity with data-driven decision-making.
Why Join Us?
- Career Growth - Work with industry-leading SaaS products in the Field Services sector.
- Hybrid Working - Enjoy flexibility with 2 office days and 3 remote days.
- Impactful Work - Shape marketing strategy and drive business growth.
- Supportive Team - Work with a collaborative and innovative marketing department.
Benefits
- Life Assurance and Group Income Protection
- Private medical cover with cash plan
- Enhanced Company Pension
- Hybrid-working model with 25 days annual leave + your birthday off
- Employee wellbeing perks - including Peppy Health, Perkbox, etc…
- Enhanced maternity, paternity and adoption pay
- Generous training budgets and reimbursement for professional memberships
About ClearCourse
ClearCourse is a rapidly growing technology group, bringing together market-leading software and payments businesses. Backed by private equity firm Aquiline, we’ve expanded significantly since 2018, acquiring businesses at a rapid pace. With 900+ employees across the UK, we’re committed to innovation, collaboration, and delivering exceptional tech solutions.
Ready to Apply?
Job Types: Full-time, Permanent
Pay: Up to £44,000.00 per year
Schedule:
- Monday to Friday
Work Location: Hybrid remote in Reading RG1 1AR
ClearCourse
Classification:
Details and stages
Reporting to: details unknown
the hiring process information will appear here if available.
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