Summary of Position

This is a hands-on role offering an exciting opportunity to make a meaningful impact while working autonomously as the organization’s marketing specialist.

Reporting to the Managing Director, you’ll be responsible for developing and implementing comprehensive marketing strategies across our five offices, enhancing our brand presence, and driving client acquisition through both digital and traditional channels.

The role will span across three core objectives:

Enhancing digital brand presence across our website and social media channels.

Generating enquiries to support business growth across all offices

Creating and delivering traditional marketing campaigns

Responsibilities

Marketing Strategy & Execution

Lead marketing strategy development aligned with our commercial objectives

Manage multi-channel campaigns and budgets across all offices

Drive enquiries and conversion optimization

Monitor, report on performance metrics and make recommendations to improve them

Digital & Brand Management

Optimize website (WordPress) and deliver social media presence

Manage SEO, paid campaigns, and content creation

Maintain consistent brand messaging across all channels

Coordinate with external agencies and internal stakeholders

Community & PR

Coordinate events and advertising initiatives

Oversea press relations and content distribution

Convert community engagement into business opportunities

Performance Reporting

Track, analyse and improve KPIs including:

Enquiries and conversion metrics

Digital performance and engagement

Market intelligence and competitor analysis

Deliver executive dashboard and office-specific reports

Please note: this list is not exhaustive but gives a general indication of work undertaken which may vary in detail in the light of changing demands and priorities.

Personal Specification

Passionate about healthcare and community

Strong commercial acumen and growth mindset

Results driven problem solver

Positive communicator

Proficient time manager and organiser

Confident and professional

Detail orientated project manager

High-energy, initiative-taker as well as collaborative team player

Enthusiastic and passionate about the care sector

Kind and compassionate

Demonstrates respect and dignity to all.

Motivated, Committed and Loyal

Results focused parallel with excellent customer relationship management

Creative, outgoing and confident

Competency

Marketing Qualifications, Degree or other relevant qualification.

Health Sector Knowledge - Desirable

Digital Marketing Expertise (SEO, Social Media, Analytics)

Demonstrative Marketing experience

WordPress CMS and social media platforms

Analytics tools and data visualization

Content creation and copywriting

Budget management

Attention to detail and good organisational skills.

Proven design and creative skills

Excellent written and verbal communication with strong Interpersonal skills.

Performs and thrives under pressure with deadlines.

Displays initiative and work with minimal supervision

Proven administrative skills and computer literacy. Must be competent with Office 365 Suite.

Able to research and understand the market’s requirements.

INDPR

Job Type: Part-time

Pay: £20,000.00-£23,000.00 per year

Benefits:

• Company events
• Company pension
• Referral programme
• Store discount
• Work from home

Schedule:

• Monday to Friday

Work Location: In person