The LOF Group, Peterborough based office furniture group company - Digital Marketing Manager , £30k - £40k pa, depending on experience.

POLITE NOTICE:

No agencies, please. This is an in-house, onsite position requiring a minimum of 3 days per week. Applicants must either reside near Peterborough or be willing to relocate.

The LOF Group is the umbrella company for LOF Office Furniture and Plann:d Office Interior Design. LOF Office Furniture is a long-standing family run company that sells refurbished office furniture with an extensive ecommerce store. This brand has been running for over 50 years and is a UK leader in used office furniture. We are currently in a transition period to LOF Group that also contains an office interior design brand, Plann:d.

Plann:d is a separate brand to LOF Office Furniture, offering high-end office furniture procurement and full space planning services created by our inhouse office designer. The LOF Group brands are a fast-growing ambitious business, working in the private sector from SME to corporate with over 4000 established customers.

We are seeking an ambitious digital marketer who is looking to be part of an aggressive growth plan. The primary focus is to drive growth through our ecommerce store of used office furniture, and develop the marketing for our younger Plann:d brand. A growth mindset is paramount for this role, as the candidate will have the opportunity to develop their marketing skills across B2B and B2C. A positive attitude and a team player will be key, who wants to be part of something where they can make a difference.

Key Responsibilities -

• Oversee 1x ecommerce store and 2x informational websites.
• Develop and execute online marketing strategies, including social media, SEO, and other digital campaigns.
• Manage and monitor the marketing budget, ensuring efficient allocation and spend tracking.
• Manage email marketing campaigns, from design and segmentation to deployment and analysis.
• Use performance data (traffic, sales, conversion rates) to inform decisions and optimize results, presenting to senior management.
• Enhance site usability, mobile optimization, and personalization to improve the customer journey.
• Build, identify and execute new digital opportunities for the group websites through multiple digital channels.
• Identify partnership opportunities.
• Manage multiple agencies including PPC and web developer agencies.

About you -

• You will have experience managing an WordPress ecommerce store.
• You will have strong communication skills, being able to present performance and ideas companywide.
• You will stay calm under pressure and be able to logically think through each problem.
• Analytically minded and be able to make data driven decisions.
• Passion for growing with the mentality to help out where they can to support the growth of the company.
• Excellent attention to detail, with excellent written and oral communication skills.
• Excellent project management skills and ability to handle multiple campaigns simultaneously.

Job Type: Full-time

Pay: £30,000.00-£40,000.00 per year

Additional pay:

• Performance bonus

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Peterborough PE2 6FT: reliably commute or plan to relocate before starting work (required)

Education:

• A-Level or equivalent (required)

Experience:

• Digital marketing: 3 years (required)
• Marketing: 3 years (required)

Work Location: Hybrid remote in Peterborough PE2 6FT

Reference ID: ECOM001