Research and Insights Analyst

at We Are Social  
Marketing Agency
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About the job
London, England
ONSITE  WFH 5 days a week
Open to new applications
Full-Time ~ Permanent

Who We Are

We are a global socially-led creative agency, with unrivalled social media and influencer marketing expertise. With over 1,200 people in four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.

We’re proud to be a multi award-winning agency, with Cannes Lions, One Show, Webby and Shorty Awards, to name but a few. Our most recent work has seen us help Amazon Music, Activision and Adidas deliver some of their biggest and most innovative campaigns to date.

As well as creating for clients, we help educate the wider industry. Our Instagram publication The Feed tracks culture at the speed of social. 6,500 people registered or tuned into our events last year, and our reports garnered more than 20 million views.

The Opportunity

Are you able to understand how social and behavioural trends are evolving and how to mine these for actionable insights for brands?

Do you feel comfortable with complex sets of data and feel proficient using pivot tables?

Are you an expert across tools such as Sprinklr, Brandwatch, GWI and Emplify, using them to extensively generate insight? Are you happy to build dashboards and widgets without supervision?

Can you tailor your insights and reports to account for diverse and global audiences?

We are looking for a Research & Insights Analyst to be part of the Research & Insights team taking responsibility for the social media analysis and research products that are vital to the strategic direction of our consultancy and engagement plans.

We Are Social’s Research & Insights team looks to deliver exceptionally high-quality results within three core service areas; Consultancy, Research & Insight and Engagement. We manipulate large sets of data, text and language in order to extract meaningful insights that can help shape recommendations and strategies.

The Research & Insights team serves both as a service to other We Are Social departments, and also works directly with clients on bespoke deep-dive projects. In addition, as the central hub for the We Are Social network the London Research & Insights team also supports other We Are Social offices.

Requirements

What You’ll Have Delivered Elsewhere

  • Produced stellar regular and ad hoc research reports, including data collection, analysis, visualisation and commentary in delivering a project end-to-end within the agreed scope of work
  • Linked findings and recommendations to broader social, behavioural and cultural insights to ensure that these findings are adopted and implemented by the client.
  • Ensured there’s a narrative and story to all work and allowed clients to easily understand the insights presented.
  • Interrogated a client brief and worked with internal teams across Strategy, Editorial and Creative in transforming research into world-class social campaigns.
  • Regularly present research and insight projects to internal stakeholders, teams and clients
  • Laddering social data up to business goals to demonstrate how campaigns have solved clients’ business problems making sure we meet, exceed and develop the brief for the future.
  • Supporting Directors in managing projects as well as juniors within the team.

What Else Are We Looking For?

  • Sprinklr expert and have knowledge of Brandwatch, Netbase and Pulsar. Knowledge of audience segmentation tools is a plus.
  • Proven experience in consumer research and analytics, with a track record of interesting, innovative work that changed businesses.
  • A lover of music and an interest in FMCG brands.
  • If you can speak an additional language, in particular Spanish, German or Italian - this would be a bonus but not essential.

Benefits

Our Culture and the Nice Stuff
runs in the water here at We Are Social. We are transparent about the changes that are needed, we are focused on making real strides, both internally and within the industry and we strive to truly be a workplace that represents, supports and advocates for ALL. Our Charter for Change in the UK can be found here which details our focus areas across People, Work and Culture in 2023.

If you require any support, adjustments or accommodations for any reason whatsoever during the recruitment process, please let us know via recuitment@wearesocial.net

So let’s get to the good stuff, we offer all those things you would naturally expect; 25 days holiday, pension scheme & life assurance. But what we love most is connection, so we have our WAS Passport and Work From Anywhere schemes which allow you to truly connect to colleagues all over the world!

But what’s life around here really like day-to-day? Well, we ask our people regularly what they think about us/their role and here are some of the most common things they say:

  • I value my manager we have a good relationship
  • We love to ‘get social’ with the people I work with
  • Trusted to get on with the job, without ‘micro-management’!

If this all sounds like the place you have been waiting to find then apply now! What are you waiting for?

WA

We Are Social

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