We are looking for a creative and enthusiastic Digital Marketing Assistant. You’ll support the development and delivery of marketing and communications campaigns including via social media, create longer-form content for blogs and newsletters, and manage our communications channels, producing content with value to our different audiences with a view to growing our engagement.

Help us maintain brand consistency and a creative but clear style, and use performance and audience analytics to measure and improve our storytelling strategies. You’ll care about choosing the best way to communicate our messages and grow our brand presence, with the ultimate aim of increasing support for the families and communites we serve.

We are a small team, so you’ll also be happy to be flexible and get involved with events planning and administration as required.

Hours: 21 hrs/week
Salary: NJC 5, currently £24,790 pro rata based on FTH of 36, so £14,460 p/a
Contract: 18 month fixed-term contract, with further continuation subject to funding
Location/working pattern: You’ll need to be able to get around Manchester regularly, we have an office base in Audenshaw and operate a fully hybrid working model. We offer flexible working, and as a family support charity the work-life balance of our staff is a key priority. Some evenings or weekend work will be required if we have an event.

Main Responsibilities

• To support the development and delivery of marketing and communications campaigns including producing content for social media.
• Help to create, edit and proofread engaging content for blog posts, newsletters, website, and social media that tells the story of who we are and what we do, and shares our impact with audiences to encourage support and engagement.
• Assist with the design of digital assets for social media, newsletters and website.
• Brand Consistency: Ensure all digital storytelling aligns with the organisation’s brand voice, mission, and values.
• Manage content across channels (social media, e-newsletters) to reach and grow support within our target audiences.
• Track and report on metrics using analytics tools to measure content performance, adjusting storytelling strategies accordingly. This may include conducting research on audience interests and behaviours.
• Collaboration: Work closely with colleagues to create materials that brings our mission to life.
• Innovation: You’ll stay current on digital storytelling trends and emerging content formats to continually refine and improve our storytelling approaches.
• Support the wider team with administrative tasks as needed.

Person Specification

Essential:

• Track record in social media content creation, with caption and content writing.
• Video editing, graphic design, photography, and content creation skills.
• Ability to write, edit, and communicate accurately.
• Familiarity with social media analytics, SEO, and audience engagement tools.
• Creative thinker and doer, with a passion for social impact.
• A passion for working for Home-Start HOST and commitment to our work.
• A team player, able to adapt to working in a dynamic and changing environment.
• Sensitive and compassionate and able to put children and families at ease when telling their stories.
• A commitment to Equity, Equality, Diversity & Inclusion.
• A commitment to safeguarding and promoting the welfare of children.
• Eligible to work in the UK.
• A commitment to flexible working, including occasional evenings and weekends.

Desirable:

• Experience of working with children and families
• Experience of volunteering

Closing date: Midnight Monday 21st April (Easter Monday)

Interviews are scheduled for Monday 28th April

Job Types: Part-time, Fixed term contract
Contract length: 18 months

Pay: £24,790.00 per year

Expected hours: 21 per week

Benefits:

• Casual dress
• Cycle to work scheme
• Free parking
• On-site parking
• Work from home

Schedule:

• Flexitime
• Monday to Friday

Work Location: In person